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The Novablast shoe is new to the ASICS running line and is designed to offer an energetic underfoot feel, the experience of this shoe is unlike anything else in the ASICS line

ASICS designers wanted to target young runners, providing a level of fun to the run. The designers were inspired by a bug, yes you heard that correct! A bug was examined by how it moves, so small yet so fast and agile. With this concept, the idea of a trampoline came to both designers. The new midsole tooling execution combined with lightweight FLYTEFOAM Blast technology cushioning is what gives the shoe a responsive feel underfoot. 

Let's take a look into the new ASICS Novablast.

ASICS Novablast


The Novablast is for neutral runners seeking a responsive and fun running experience. Three colourways land at Pro:Direct Running, with 2 colour options for men and 1 for women.

The ASICS
Novablast combines responsive foams to give an energised ride to every step. FlyteFoam Blast with a FlyteFoam Propel insert gives a soft, bouncy feel with huge amounts of energy return.

 

The outsole and midsole of the Novablast shoe have been designed to help promote the energised feeling of the Flytefoam Blast technology. This creates a "trampoline" effect that propels you forward along with an increased rocker, which gives a smooth transition from footfall to toe-off.

Feel the energetic bounce of the ASICS Novablast online at ProDirectRunning.com

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